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All The Rage
The Image staff muses on the culture of keeping up appearances
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Have your say: How much is too much for kid's clothes?
Stella McCartney designed a collection for GapKids and GapBaby that she calls "accessibly priced" in a news release. But is $78 for a Stella McCartney for GapKids girl's tuxedo jacket or $38 for a boy's Western shirt still priced too high? A reader from Santa Monica, Peggy Jo Abraham e-mails All the Rage:

Reading your article, "Mind The Gap" it is obvious that not only did Stella McCartney grow up in the Wings decade, but she also grew up the daughter of a Beatle. While I'm sure her children's designs are adorable, it's ridiculous for her to call these "accessibly priced." How many mothers, especially in this economy, will find a trendy military jacket for $128 or sweat pants for $78 affordable items for their kids?

Clearly both Ms. McCartney and GapKids are not in touch with the plight of the average consumer. It will be interesting to see how holiday sales of these clothes stack up against sales at the discount stores.

Point taken. But Stella McCartney's collection for kids might be accessibly priced compared with her designer-label collection where recent women's styles including accessories cost around $1,000 and upwards (the Stella McCartney for Adidas collection retails mainly at a more accessible $200).

On Friday, JCPenney is launching Mary-Kate and Ashley Olsen's Olsenboye, a tween and juniors collection priced from $20 to $50. Retailers Target, Kohl's and Wal-Mart can go as low as $10 for children's clothes. However there's the question of quality and manufacturing -- a dress from a made-in-USA brand such as Little Ella by Ella Moss retails for $32 at the Mini Social, a children's online retailer based in Burbank.

"The quality tends to be better with domestically made garments," says Melinda Marinack, co-founder of the Mini Social.

Have your say: How much is too much for kid's clothes?

Photo: Boys' looks from Stella McCartney for GapKids. Photo credit: The Gap

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Bearded & Tschorn: A Movember battle of the media mustaches?
If the guys in your office are starting to look a bit like they've got a sprinkling of black pepper on their upper lip, chances are they're participating in Movember, a month-long charity mustache cultivation ("mo" is Australian slang for mustache) to raise awareness and funds for men's health issues -- specifically prostate and testicular cancer.

After writing about the Movember Foundation for last Sunday's Image section, I decided to get my own 'stache on for a good cause, coming up with a cool name (Media 'Stache) and trying to wheedle/cajole/beg and shame my compatriots here in The Times building to join me.

Despite a whole lot of verbal promises and bobbing of heads, to date the team of those supporting my cause consists of me, my father-in-law, my sister-in-law, and an awkward silence.

To make matters worse, as I was getting ready to leave the house Monday morning, KNBC's "Today in LA" weekday co-anchor Chris Schauble announced he'd gotten special dispensation from management to grow his mo – which at that point wasn't even visible to the naked eye.

This morning, as I awoke with what looks like coffee grounds affixed to my upper lip, Stubble - I mean Schauble -- seemed to be sporting a more definite line of hair right there. I don't know if he's tending it with "Miracle Mo" or what but I have to give the man props, since his team and donations page seem to be growing as rapidly as his mustache, and currently stands at four times the size of mine member-wise with donations at just over three times the dollar amount.

Did I mention the man has gone all mustache multimedia, too? He's also ginning up support via Twitter.

But it's still early in the month, and I'm not going down without a fight. Call me crazy, but I think there's a chance Media 'Stache can best the Mocasters, if not in donations to charity, at least in sheer numbers of supporters.

I think it's a fair matchup; he's a triathlete, marathon runner and the father of two sets of twin girls, and I'm a lazy couch potato who can drink St Pauli Girls until I see double.

So to you, Chris Schauble, I throw down the mustache comb of challenge. Care to wager?

To the rest of you, don't let me grow it alone.

-- Adam Tschorn

Photos: At top, a mustachioed file photo of "Today in LA" co-anchor Chris Schauble. Photo credit: KNBC. At bottom, a file photo of Times staff writer Adam Tschorn. Photo credit: Adam Tschorn / Los Angeles Times. Both began November clean shaven and are growing their mustaches for the next month to raise funds and awareness in the fight against prostate and testicular cancer.

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Wardrobe Why: What's so cool about pith helmets?

As a former game show question-and-answer man, I always appreciate finding out the "why" of our wardrobe choices. And a few weeks ago, when I was wandering about Carmel-by-the-Sea looking for cuff links, a chance detour into the the Carmel Hat Co. yielded not only a dapper looking straw Scala for my balding pate, but the explanation behind the instantly recognizable staple of jungle and tropical excursions known as the pith helmet (which the Fairchild Dictionary of Fashion also calls a "topee" or "topi").

According to the husband and wife owners Mary San Marcon and Chris Estrella -- who've been married 31 years and owned the postage-stamp-sized chapeau shop (it's less than 400 square feet) in the Doud Arcade for the last 16 of those -- the virtue of the solid yet lightweight domed head gear lies in the thick layer of solid material underneath the thin layer of fabric: pith or cork (essentially a layer of tree bark).

"Originally what they would do is soak the helmet in water overnight," San Marcon explained. "And then it would keep your head cool as the water evaporated slowly throughout the day."

While I didn't think it was quite the appropriate headgear for that evening's black-tie wedding, it fits in nicely with the explorer/desert military vibe that labels like Versace and Galliano had embraced for their Spring/Summer 2010 men's runway collections in Europe earlier this year.

Now, I'm not advocating that when next spring rolls around everyone should chuck that stingy brim fedora and go all safari, but if global warming trends continue, a tree bark topper is certainly one low-tech, old-school option for keeping a cool head with a dash of retro-explorer style.

The Carmel Hat Co. at the Doud Arcade, Carmel-by-the-Sea, Calif. (831) 625-9510.

-- Adam Tschorn

Photo: The Carmel Hat Co.'s stock of pith helmets includes a style historically associated with British troops in South Africa and Afghanistan, center, and a lower-profile style, right, more common in India and known as a "Bombay bowler." $48.50 each. Credit: Adam Tschorn / Los Angeles Times

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Celebs go cheap chic to celebrate H&M's new Jimmy Choo collaboration

All the L.A. lovelies turned out for the Jimmy Choo for H&M party in Hollywood last night, wearing pieces from the line that hits stores Nov. 14.
Nothing in the line is over $300, which meant the look was cheap chic. M.I.A. wore over-the-knee boots (the most expensive item at $299) with a sequined shark-emblazoned top by Jean-Charles de Castelbajac, before changing into a dress that shimmied when she performed later in the evening. Nicky Hilton chose a sparkling little black dress accessorized with a star-emblazoned clutch, while sister Paris wore a Jimmy Choo for H&M cat suit and Hayden Panettiere slid into a pair of black leather leggings and a zip-up, sequin-covered cardigan.

Jimmy Choo designer Tamara Mellon, who worked on the H&M line for six months in London, opted for her favorite piece -- a buttery leather, one-shouldered minidress. From the press preview earlier in the day, the pieces look great (especially considering it is Mellon's first foray into clothing) -- the leather pieces are supple, the studding on the gladiator heels looks expensive, the stitching on the suiting is well done and the chain-link and rhinestone jewelry has weight.
There's menswear, too, but I didn't see much of it on the crowd at the party, held at a private house with a stairstep facade that brought to mind a Mayan temple perched in the hills atop Doheny Drive, which happens to be for sale for $18 million.
Decades' Cameron Silver was wearing his own stylish footwear -- chic but not cheap, crystal-coated, pointy-toed lace-ups by Alexander McQueen, while RuPaul looked dashing in a plaid suit and striped shirt. Super stylist Jen Rade stopped by, too, as did photographer Tierney Gearon and Society for Rational Dress designer Corinne Grassini. And Jeffrey Katzenberg was holding court by the pool as co-host of the event, which benefited the Entertainment Industry Foundation.
-- Booth Moore
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Photos, top left: Paris and Nicky Hilton; top right: Jimmy Choo designer Tamara Mellon with singer M.I.A.; bottom: Models in Jimmy Choo for H&M. Credits: WireImage; WireImage; Jimmy Choo and H&M

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Social Primer pop-up launches at Alpha Gear for Gents
Mens etiquette website Social Primer launched a pop-up shop inside Alpha Gear for Gents boutique on Monday -- bringing high-brow social accouterment to the West Hollywood guys gift shop.

The website, which tackles age-old problems such as how to avoid flu-season handshakes ("make a hasty retreat to the nearest loo and wash the hands like 'Silkwood'"), also boasts a retail component, selling gentlemanly items such as reversible bow ties, belts and monogrammed everything -- from stationery, belts and drinks coasters to napkins, pillows and cuff links.

The pop-up shop, which will be up through Dec. 31, features an expanded mix of the site's usual fare -- heavy on the stationary -- along with a handpicked selection of vintage books, antiques and art, all chosen by Social Primer's founder, Cooper Ray, who offers sartorial and lifestyle advice on the site under his haughty alter ego, SP.

"We have always wanted to offer personalized gifts, because what Alpha gentleman should be without his own stationary?" said Darren Gold, who co-owns Alpha (8625 Melrose Ave.) with Christos Garkinos. "SP has offered us an amazing opportunity to do that. ... Personalized items make for really special gifts. It's all very civilized, which every Alpha man should be."

-- Emili Vesilind

Photo: Reversible bow ties. Credit: Social Primer

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The buzz about Melvita beauty products

When traveling, I love buying beauty products only found abroad. There's something chic about the packaging and the fact that it can't be bought in the US. And so what if I can't understand the language on the bottle or read the possibly harmful ingredients -- it looks really cool perched in my shower.

Melvita, an organic beauty and skin care line from France, is one of those cool, well-packaged brands that I would gravitate to in an apothecary-style shop in Europe.
But starting Wednesday, no plane ticket is necessary -- Melvita will be available online. And in January, the first U.S. store will open in San Francisco.
The line was started by a beekeeper/biologist who uses all-natural ingredients, including royal jelly, lime tree sap and green tea in his products. There's stuff for men, women, babies and even jars of honey straight from the farm in Ardeche, France.

Melissa Magsaysay
Photo: Melvita products; credit: Melvita

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